There is always an emotional element to anything that you make. For me it was like living your dream when I started Grih Vaatika. It’s hard to balance everything. It’s always challenging, especially when you restart your 17 year long career from zero. It took me almost two years to plan, prepare and launch, with few teething issues ‘of course’, but it was worth it. My aim is to make the brand Grih Vaatika, affordable, reachable and the most preferred. Catch us on YouTube for updated videos on the latest products and information.
Breaking Up With Fast Fashion Has Been Easier
I’m a fashion designer and people think, what do I know? We have got to change our ethics and our financial system and our whole way of understanding the world. It has to be a world in which people live rather than die; a sustainable world. It could be great. Success isn’t about the end result, it’s about what you learn along the way. I am never satisfied with myself and that is what keeps me going – I have no post-satisfaction.
Awkwardness gives me great comfort. I’ve never been cool, but I’ve felt cool. I’ve been in the cool place, but I wasn’t really cool – I was trying to pass for hip or cool. It’s the awkwardness that’s nice. We look our best in subdued colors, sophisticated cuts, and a general air of sleek understatement. I like the body. I like to design everything to do with the body.
“I try as much as possible to give you a great basic product and what comes out, I feel, is really amazing.”
If I fell in love with a woman for an artistic reason, or from the point of view of my work, I think it would rob her of something. We live in an era of globalization and the era of the woman. Never in the history of the world have women been more in control of their destiny.
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